New Sales and Service Center Opening in Alberta This Summer

Posted: April 19, 2019 | Category: Our Facility, Service and Parts


The rumors are true…we’re expanding eastward this summer! ShearForce Equipment and Work Truck West are incredibly proud and excited to announce the launch of our new sales and service center in Airdrie, Alberta, with the opening date set for this coming July.

Based approximately 20 minutes north of Calgary, the new facility located at 512 East Lake Road NE in Airdrie is designed to support our customers across Alberta and Saskatchewan by supplying parts, service, and support for the products we sell from a convenient centrally regional location. The shop features three full mechanics bays for in-shop services including work truck customizations and service, and excavator attachment installations and machine setups.

For our management team here at West Coast Machinery, timing was essential to making the move to expand operations to the east. Said president Brad Dewit, “It’s been a long time coming, but our patience paid off and we were able to jump at the right opportunity to get ourselves into the ideal location for expanding our business into Alberta. We really feel that we are investing in our customers’ success in the Prairies with this new facility and our enhanced sales and support capabilities.”

Rob Beukema, vice president and sales manager for Work Truck West, added, “One of our goals with this expansion is to help to alleviate the demand for turn key, specialized work ready trucks in Alberta and beyond. In addition, we are looking forward to better servicing our valuable customers in the region with faster turnarounds for work truck service, parts and truck equipment solutions.”

Two senior dedicated team members will be leading efforts at the new branch starting this summer, with plans to ramp up sales, rental, and technical staffing as we grow. Branch manager Andrew Young will lead sales and rentals and product support manager Travis Ostermeier will provide parts, service, and support for both ShearForce and Work Truck West divisions. As Andrew noted, “We’re looking forward to have the space and resources to offer more immediate solutions to customers with specialized local support.”

Building renovations are underway now, with an anticipated opening date of July 2, 2019. Visit shearforce.ca and follow our social media channels for updates, and be sure to stop by the new branch this summer if you’re in the Airdrie area!

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